The 7 best ways to improve your blog SEO search engine ranking.

Assuming that you have a blog up & running. The blog is a great way to start building traffic, getting new customers, and developing your brand to aware of your customers.

Search engine optimization

Search engine optimization for blog

You have to make sure that your content is optimized for search engines. In this post, I will explain you 7 quick best ways to improve your blog SEO ranking on both WordPress and your personal site blogs.

1. Use proper keywords

How to select keywords on your page, it’s an important role in search engine optimization(SEO). So optimize keywords to your website. Where you use these keywords to know the following:

  • Use keywords in the URL. The URL is determined by the names of your blog or folders.
  • Use the keywords in the page title, headings.
  • Use keywords to the body of your blog and add style to them where appropriate (bold or italics).  Avoid underlines—they can be mistaken for a link.
  • Link keywords to your site and other sites also.
  • Use keywords repetitive on properly make a blog.

Use Google Keyword Planner to check for post related keywords. It also shows you how competitive particular keywords are (Low, Medium, or High competition). Select more targeted keywords because it focuses on your target audience and has smaller competition.

2. Optimize your blog post title and meta description

You want to make sure your post title and meta description is as clear as possible and includes keywords that you want to rank for. Long-tail keywords are usually the best way to improve your blog SEO ranking because they are more specific and less competitive when compared to single keywords.


Keep your post title to less than 70 characters. If it is longer, your title will over limit in search engines. Use keywords in a title.

Meta description

In a blog post, it is called as a search description. If you’re on WordPress, you can use Yoast or Jetpack plugin to edit your meta description.

You can add a long-tail keyword in your meta description to increase the relevancy of your article and also benefit to SEO to get high ranking. Keep your meta description to less than 160 characters. It is displayed in below your post title in a search result.

3. Optimize your blog content

Quality content is the number one driver of your search engine rankings. Quality content created specifically for your targeted user to increases website traffic, and which improves your website authority and relevance.

To improve your blog post results on Google, you should update them frequently. This doesn’t have a difficult process for you. If you are trying to rank high in organic search, I’d recommend you to above 500 words at least in a post.

4. . Image optimization

There is a various way to optimize your image to get you higher result in search engine. Before you upload an image, change the filename to a keyword that’s relevant to the post of your blog. Always remind that you use the image that size is less than 2MB.

For alt text, just write a short description that explains what the image is in relation to your post. This is easy to add to the WordPress.

5. Add proper header tags

The H1 tag is the most important heading for SEO in the search engine. The H1 tag represents the title of the post. The H2 tags are the topics within the post. And H3 tags, if any, would be smaller topics within the post.

Use proper header tags, bullet points or numbered lists, and paragraphs also makes your content easier to reader and search engine also. There is only one H1 tag per post. H2 through H6 tags are used in the body of your post. Use proper and readable fonts that are easy to read. Break your content into sections or paragraphs using heading tags.

6. Get internal and external linking

Linking is another great way to optimize your post on the search engine. It’s a great way to get internal and external backlinks to your blog post.

If there is another website that has informed your readers may find useful, do link to that website called external linking. It’good impression to the search engine and will get a chance to improve your blog SEO ranking. in the end of a blog, you can ‘related post’ this header topic can be added and take some blog title to link there. this is internal links to valuable on SEO search engine ranking.

7. Promote on social media

Last step of your blog post to promote on social media. it’s very important to step for you. You can promote your post on Facebook groups, Twitter, Instagram Google plus, Quora and so on. It can help you more drive traffic to your website and add a value of search engine for good social presence.


These tips are sure to skyrocket your SEO rankings and increase the amount of traffic you see coming to your website.

It encourages you to create some more content, new blog post and works wonders for inspiration to you.


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Check out some more posts related to SEO:

Learn why SEO is the very important part of your online business.

What is SEO/ Search Engine Optimization? – 10 Basic tips to get you started!

Improve your website rank using SEO, tips from my personal experience!

What are the main differences between an SEO and an SEM?

Thanks for reading!


Sonali Hirave

Sonali Hirave

Sonali is the Co-founder of Gliterd Software, which provides Martech tool Yeello for SMEs to grow their online business. She is passionate about Marketing Technology (Martech) & has more than 2+ years of professional experience as a designer & digital marketer. Sonali is pursuing her masters in Computer Science from Pune University.

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